I live in an American household that manages to make potato chips unpalatable. Let that point sink in.
Ambition is obligation.
No, really, this is hardly any manner of genius, but at the same time it seems worth noting explicitly. Call it some sort of multiphasic something or other. Still, as so much happens, perhaps I ought to write it down, yet the act is laborious and stylistic precisely, at least in part, because of ambition; and the most direct address of labor and futility only amounts to greater, or, at least, other and more complex, obligation according to reframed ambition.
And say what we will about desire and suffering, but ambition, in function, is obligation.
Frameworks are as frameworks will; that life is more than mere utility of accident is an article of faith. Our futility is our own choice to attend the word.
Okay, so, here’s the thing:
▸ The software feature that you want me to use requires that I select a photo.
▸ There are hundreds of photos in the uploaded library.
▸ Therefore, I am only allowed to see twelve photos at a time, in reverse chronological order.
▸ If the photo I would use happens to be, oh, way the hell down the list, that I must simply keep clicking and clicking in order to ask you to please show me more of my photos, that I might eventually select one to use for the software feature you really, really seem to want me to use, since, you know, you won’t shut up about it, I’m probably not going to bother, and would you please, then, shut up about it?
↳ Because your interface really, really sucks. The most obvious question in the world is why you would refuse to simply open the entire album. These pathways are deliberate; you do not accidentally design such an inefficient method, as the extraneity is by definition extraneous unless, of course, it is not actually extraneity. That is to say, there must necessarily be something you get out of it, but it would seem really, really obscure. (Hint for the gallery: To wonder why a publicly traded company would show off its incompetence or inefficiency is to look at it wrongly; the idea of efficiency on which such an outlook depends is consumer oriented. The wasted clicks make some other point.)
Anyway, yeah. It’s pretty stupid. Just sayin’.
Image note: NTT Docomo tower, from Shinjuku Gyoen, Tokyo, 26 March 2017. (Photo by bd)